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5 Easy SEO Wins with Powerful Results

Search engine optimization, when done correctly, can take a lot of work. This is why so many people are so eager to take shortcuts.Fortunately, there are some tasks that don’t require as much effort, compared to tasks like link building, yet still yield significant gains.I’m a big fan of efficiency, so I love tactics that deliver a greater return on my investment of time and/or money.In this article, I’m going to explain five of these tactics which are easy to execute successfully but can deliver powerful results.

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Andy Longhurst 28 April 2019 0 Comments

3 Authority Building Tips for Local SEO

Each year that goes by in the SEO community, discussions of the authority behind a site become increasingly prevalent.

This has been especially true over the last year, as Google has made more updates to the core algorithm, which seems to indicate an increased focus on authority and relevance.

While authority is definitely earning greater consideration in the broader conversation of SEO, it’s been a particularly critical factor to local SEO for years.

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Andy Longhurst 15 April 2019 0 Comments

The 5 SEO Recommendations That Matter in the End

One of the biggest challenges in SEO is measuring impact — we know what matters (or doesn’t matter) until the rules of the game have changed. And when they do, we’re all scrambling to find a baseline again.

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Andy Longhurst 5 April 2019 0 Comments

Why Schema is the Future of On-Site SEO

Schema is simply a markup that will help major search engines become smarter by feeding them data in a structured manner. It’s like feeding chopsuey to a 10 year old kid and asking that kid to identify each vegetable – it’s really tough (and not just because kids don’t like veggies!). But if you identify each vegetable to the kid, what it’s for, and then feed each one individually, the kid would be able to identify the veggies much easier.

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Andy Longhurst 24 March 2019 0 Comments

Market Your Business For Free: Directory Submission

Link building isn’t always the most effective way to market your business. This is because Google is constantly changing its algorithm, and what works today may not work tomorrow. That doesn’t mean you shouldn’t use any type of link building to drive traffic to your website.

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Andy Longhurst 23 February 2019 0 Comments

5 Reasons Local SEO Is More Important Than SEO

Local SEO is becoming increasingly important for businesses everywhere. If your customer base is predominantly in specific identifiable areas, rather than internationally-based, local SEO services are what your company should be focusing on.

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Andy Longhurst 7 February 2019 0 Comments

How SEO can get you at the top spot on Google?

It is important for every business owner to have a functional, highly optimized and productive business website. And even more important is that it ranks at number one on Google!

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Andy Longhurst 3 January 2019 0 Comments

Top 10 SEOs myths busted

One of the most difficult things about Search Engine Optimisation (SEO) is keeping on top of the constant changes and figuring out what is and isn’t effective at any given time. Because things change so quickly, you often find that what may once have been common practice, could have the complete opposite effect today.

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Andy Longhurst 28 November 2018 0 Comments

You are what you (Google) E.A.T

We all want our websites to rank highly on search engine results and we have touched on some of the ways you can achieve this in previous articles. The slight spanner in the works is that the advice is always changing and the goalposts always shifting. However, what it all ever really comes down to is that ‘you are what you EAT’.

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Andy Longhurst 14 November 2018 0 Comments

Keyword research for beginners

Building a website and putting it out there is just the first step. Doing that and nothing else would be kind of like letting someone loose into a vast jungle with no map, directions or means of communicating. Unless you know their precise location you’ll never find them again, and it’s highly unlikely that anyone else will either.

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Andy Longhurst 15 October 2018 0 Comments